Planet Source Code
Advertising Media Kit

(click here for Microsoft Word version)


Target computer programmers like no other site, at!  Home of the net's largest code database (over five million lines), it is the winner of numerous industry awards and honors.

3 Reasons To Choose Planet
Source Code

Competitive Analysis

Demographic Info


   Advertising Rates

   Sign up

   See My 24/7 Campaign Stats

Three Reasons to Choose Planet Source Code

1) The 400 Pound Gorilla

Be seen on one of the largest developer sites on the net! 

1.4 million+ unique developers/month generate 5.2 million+ page views/month (as of November 2001)

Dwarfing the others with over five million lines of code in all of the top programming languages (Visual Basic, Java, Javascript, C, C++, C#, Active Server Pages, Delphi, SQL and PERL) 

Winner of numerous awards (Microsoft Developer Network Online Award, Netscape Open Directory: Cool Site, Best of the Planet: People's Choice Award, Starting Point Hot Site Award, Developer's Choice Top Site Award, ASP Guild Top Rated Site Award, Golden Web Award and many more)

2) A Hyper Engaged Audience

Studies show an engaged audience is a receptive audience. Planet Source Code's viewers are hyper-engaged!

40% use the site for 60+ minutes at a time.

62% visit at least once a week or more.

More new submissions in a few days than its top competitor does in an entire month!

3) FREE Targeting!

Target programmers of any of Planet Source Code's computer languages for the same price as a Run Of Site ad!

Competitive Analysis:
Top 3 Computer Programmer Sites on the Internet

Planet Source Code is the undisputed leader in developer site content. Its database is heads and shoulders above the closest competition! 
Languages: Visual Basic, C, C++, Java, Javascript, Active Server Pages, Perl, SQL, Delphi

C/C++, Java, Perl, Visual Basic Visual Basic, C++, Java
Code broken out by language? Yes No Yes
Number of Code Entries: 8,023 811 1,929


Community Activity: 
Planet Source Code is where developers are going on a daily basis to post new code and interact with other developers. The other sites are not even close!  Free  Code 
Average new submissions/day 24-37 / day

1 every 3 days 1-3 / day
Allows users to post questions/feedback on code? Yes. Heavily used. Some submissions have more comments than code! Yes, but it is completely empty Yes, but comment area is completely
empty in Visual Basic area. Some
spotty participation in C++ area.


Author Friendly: 
Code authors participate so much more on Planet Source Code than other sites because their input is warmly welcomed, and their participation earns them more rewards.  Free  Code 
Allows users to upload new code/articles? Yes
No Yes but must be 'approved' by site and most are never posted.
Publicity for author on each page with a personal profile and photo Yes No No, only a link to an email address
Coding Contest for best code? Yes. Prizes for every language include recognition in the 'Hall of Fame' as well as free development software. No Yes, but not open to all code
only Windows 2000 and Active Directory

Viewer Friendly:
Viewers come back more often to Planet Source Code because it has the best features of any site, that allows them to quickly get to the code that they need.  Free  Code 
Frequency Daily
N/A Weekly
User Voting System? Yes No No
Screenshots of applications? Yes No Yes
Discussion Boards Yes No Yes


2008 Net Shelter Demographic Report

Ad Rates

1) 468x60 banner (top of each page)

10,000 (min.) - 50,000 $15 CPM
50,001 - 100,000 $12 CPM
100,001 - 200,000 $10 CPM
200,001 - 500,000 $8 CPM
500,001 + $5 CPM

2) 120x240 banner (above the fold)

10,000 (min.) - 50,000 $15 CPM
50,001 - 100,000 $12 CPM
100,001 - 200,000 $10 CPM
200,001 - 500,000 $8 CPM
500,001 + $5 CPM

3) 120 x 120 banner (beneath menu)
$5 CPM

4) 468x60 banner (bottom of each page)
$5 CPM

5) Code of the day newsletter (sent out daily to 50,900+ developers as of October 2001)
Standard Rate: $15 CPM
Note: Weekend issues are 35% off the standard rate. 
Limited time offer: Purchase a complete week and get 2 weekend issues for free!
(see sample below)

Planet Source Code's 
"Code of the Day" Newsletter

Learn a little more about Visual Basic
each day, with 's
Code of the Day!

Current # of subscribers: 12,382

Code of the Day:
1) Common Dialog API calls

Submissions Since Yesterday:
2) WebServer
3) MsgBox Maker v2.0
4) live wire v1 BETA 3 new look and fixed bugs <b>Must See</b>
5) A New Screen Saver Lookalike!!!
6) Expand files
Create Windows help files with the ease of
point and click, without having to mortgage
your house to do it! Get your free download of
award winning Help Maker Plus today!!

1)Common Dialog API calls
Category: Windows API Call/ Explanation
Level: Unknown

Description: Here are the Windows API calls for the ShowOpen, ShowSave,
ShowPrinter, ShowColor and ShowFont (Thanks to Jaen Saul aka SlowByte for his post) dialogs. Also included is the beginnings of the ShowFonts dialog but I am having some trouble getting it to work. These calls are more difficult to use than the CommonDialog control placed on a form, but don't have the version conflicts that Early-Bound and Form-Bound ActiveX controls have. In addition, I have added the ability to center the dialog on the form or center it on the screen.

Complete source code is at:

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